Synoptic partners with Pinergy to provide customers with smarter energy solutions

Announcement of Synoptic and Pinergy Partnership. Picture by Shane O’Neill, Coalesce.

12 April 2021

Synoptic, the Irish telecommunications company has today announced its commercial partnership with Pinergy, the smart energy provider of 100% renewable electricity. Pinergy will be the engine to empower Synoptic’s smart energy platform with unique real-time dashboard energy utilisation data. This will enhance their current customer offering of innovative and future-proofed telecommunications solutions to be able to provide smart energy solutions to their client base.

The proposition will see Synoptic offer energy audits and advice to their enterprise business customers. Synoptic help businesses to plan and deploy a customers’ often complex managed IP and data network & security requirements, and this partnership with Pinergy will allow Synoptic customers to better plan their wider energy supply, usage and infrastructure needs.

Synoptic will be offering its’ customers energy audits of their entire business. This covers energy supply, usage and infrastructure incorporating a full review of lighting, micro-generation opportunities and a capacity audit of their entire business.

Energy requirements for complex broadband setups can often result in unnecessary levels of usage. With Pinergy’s help, Synoptic customers will now be able to get the best out of their telecommunications set up with the smartest energy infrastructures in place to ensure that they are using their energy in the most efficient way possible.

The partnership has already been put into practice on Synoptic’s Dublin-based client, The Printed Image (TPI), where the added value of Pinergy’s expertise on top of Synoptic’s offering has helped the business achieve a much more efficient and structured energy usage system.

Peter Bastable, Director at Pinergy said: “At Pinergy, we are all about using energy in the smartest and most efficient way. In partnering with companies like Synoptic we extend our energy insight capabilities and prove that we can integrate our own technology and expertise alongside other business requirements.

We are delighted to partner with Synoptic and we will continue to partner with more excellent businesses to give customers the energy advice and insight they need in these uncertain times.”

Paul O’Farrell, chief operating officer at Synoptic said: “We’re delighted to partner with Pinergy for this new offering. Pinergy is known as the smart electricity provider for a reason and we are delighted to be able to offer their unique energy insights and expertise to our business customers so that they can get the most from their telecommunications and energy infrastructures.

This becomes even more important as the need for high-quality Internet (IP) delivered services continues to grow and grow as businesses and people begin to work remotely and adopt other new ways of working.”
Pinergy has also recently partnered with other forward-thinking businesses including Ohme, a specialist provider of innovative smart charging technology for electric vehicles and eLight Ireland’s leading Light as a Service (LaaS) provider.

Pinergy’s smart energy technology system will provide residential and commercial customers with the tools to better manage their own energy output and empower them to play their part in building a sustainable future.


Announcement of Synoptic and Pinergy Partnership. Picture by Shane O’Neill, Coalesce.

Synoptic fast becoming the provider of choice for Ireland’s thriving Biopharmaceutical sector

Ireland has taken the lead in hosting some of the world’s most significant players in the thriving BioPharma sector, 85 of the world’s top pharma companies are operating here.

Looking at the numbers, Ireland is now in the top 5 countries on the planet for exporting medicinal and pharmaceutical products and services, and the number 1 exporter in the EU supplying 50% of all exports in the region. Over €80 billion of annual exports are generated from Ireland’s Pharma facilities.

This will not be just a good spell for Ireland’s success in the sector, we’re in it for the long haul, the government-funded NIBRT (National Institute for Bioprocessing Research and Training) is a world-class training and research institute for the Bioprocessing industry. NIBRT provides training for over 4,000 people annually from its state-of-the-art multifunctional facility specially built to cater for Irelands biopharma sector.

Needless to say, technology is critical for this sector with telecommunications infrastructure being of extremely high importance. Synoptic is fast becoming the trusted provider of choice for many of the big Pharma brands operating here. BioPharma companies including Takeda, Allergan, Teva, Trinity Biotech, and Genuity Science Ireland all rely on Synoptic for critical telecoms services such as IP Access, Data Connectivity, and Voice solutions.

Synoptic – Chief Technology Officer – David O’Farrell says, ‘’we have analysed the BioPharma sector closely over the years and feel we have a clear understanding of what’s expected when designing solutions for our clients, we ensure all solutions we deploy are future-proofed for the ever-increasing demands and expected growth for our customers in the sector’’.


Why 5G Won’t Replace Fibre Dedicated Internet Access

If you’ve been reading the headlines about the 5G revolution and imagining smart home installations free of splicing and connecting cable, think again. 5G isn’t going to replace wired internet anytime soon.  
There are billions of Wi-Fi devices in use today: PCs, tablets, TVs, printers, sound systems, smart home devices and more. Even smartphones that are designed to use cellular data have a built-in preference for Wi-Fi.

Delivery of Wi-Fi is flexible. Your customers can purchase it as a service delivered to homes and offices via fiber and coaxial cable. They can get it as a free amenity in hotels or restaurants. They can buy Wi-Fi time when traveling.

With cellular networks, subscription and service models are the only option.

Broadband is considered more secure for direct peer-to-peer file sharing and communications. Businesses have established secure Wi-Fi for local area network (LAN) integration. Convincing these users to switch to a cellular network could be a challenge.

A well-designed internet installation will ensure that there is Wi-Fi coverage everywhere in the home or office — even below ground level. Cellular networks can only offer that degree of service by adding small cell or distributed antenna systems (DAS).

Even with these limitations, 5G does have the potential to reach rural locations before fibre does, which would mean homeowners and businesses could take advantage of smart devices and home automation.

This could take the pressure off of internet service providers to lay cable in rural areas.

Leaving us to ask the question, is huge government spending on the national broadband plan really necessary?

If the arrival of 5G or the National Broadband Plan seems far in the distance and probably more a solution suited for the residential or small business consumer, there are numerous other larger companies out there both in rural and urban locations moving day by day to cloud services where Dedicated Internet Access is the only solution for everything to run smoothly. 
Businesses have always had the same issue wondering what operators have network infrastructure in their location and at what costs. This is where Synoptic is now playing a stand alone, integral role in the Irish Business Telecoms sector. Synoptic has wholesale access to all the core network infrastructures in Ireland and can deploy Dedicated Internet Access solutions to all four corners of the country. By interacting with Synoptic our team will source and deploy the best available network and price point available to our customers. 
The days of having to painfully engage with numerous telecom operators for the right services at the right costs are gone.